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Apple 2018 - Back to School
Helped spearhead design through months of development that included everything from initial art direction concepts, to interface prototyping, to production QA.
Apple 2017 - Various Projects
For the past year I’ve been working on-site in Apple's Interactive Retail department. Represented by experience design agency, Critical Mass.
Four Quarter Rework
Inspired by the beauty and simplicity of a friend's furniture-making, I developed an alternate approach to the mobile experience of his site.
Apple WatchOS Design
My winning submission to an Adobe XD screen design contest. I laid out a simple interface and prototype for a customizable surf report app.
Mobile App Interface Exploration
This was a submission to an Adobe XD design contest that I put together over a weekend. I wanted to highlight the micro-transitions between screens that help bring the product to life.
Brand Identity & App Userflow
I was approached with the opportunity to build a visual identity and welcome experience for pitching an app to potential investors and cross-functional team members.
Logo Design
I received a brief to create a logo for an emerging construction contractor called First Light Observatories. An icon and logotype were developed to allow for flexibility in widespread application.
Logo Design
I had the opportunity to work on a mark for a new band out of Boston, called Dowry. Described as ‘70s-inspired yacht rock, the band was looking to capture the smooth vibes of an era gone-by.
BMW Concept Pitch
After hours work to build out a campaign concept and presentation aimed at updating BMW’s brand with increased appeal to a younger demographic.
Design @ Pottery Barn Teen
I lead a design team that built visuals for the interactive retail experience on pbteen.com. Site performance (visits, conversion, retention) was improved year-over-year for my entire 5-year tenure.